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Blog>Guide>How to Create an Online Course and Sell It on AI Horizons
Step 1: Set Up Your Creator AccountStep 2: Create Your Course in Course StudioStep 3: Use the AI Course Generator (Optional)Step 4: Set Your PriceStep 5: Publish and PromoteWhat You EarnThe Right Course to Build First
How to Create an Online Course and Sell It on AI Horizons

How to Create an Online Course and Sell It on AI Horizons

AI Horizons gives you a full course creation studio, Stripe-powered payments, and an audience of AI learners. Here's exactly how to build a course, set your price, and start earning — from first lesson to first sale.

GuideMar 28, 2026

The best people to teach AI aren't always academics or big institutions. They're practitioners — people who've learned something that works and want to share it. AI Horizons gives you the tools to do exactly that: build a professional course, price it the way you want, and sell it to an engaged audience of AI learners.

Here's the complete process.

Step 1: Set Up Your Creator Account

To sell a paid course on AI Horizons, you'll need an Innovator or Visionary plan. This gives you access to the Course Studio and the ability to connect a Stripe account for payouts.

Connecting Stripe is straightforward — it's a one-time setup where you create a Stripe Express account, add your bank details, and verify your identity. Once connected, you'll receive payments directly to your account after each sale. AI Horizons takes a 20% platform fee; you keep 80%.

Step 2: Create Your Course in Course Studio

Course Studio is AI Horizons' built-in course builder. Think of it as a block-based editor where each lesson is made up of content blocks you can arrange however you want.

Block types available:

  • Text and headings (with full formatting)
  • Images and media
  • Embedded videos
  • Quizzes (multiple choice, ordering, matching, ranking)
  • Code blocks for technical content
  • Interactive components (simulations, decision trees, labs)

Each course can have up to 20 lessons. You control the order, the content, and the depth.

Course settings you'll configure:

  • Title, description, and cover image
  • Difficulty level (beginner, intermediate, advanced)
  • Category and tags
  • Price (free or a monthly subscription amount)
  • Whether to offer a 7-day free trial
  • Whether to give Visionary plan members free access

Step 3: Use the AI Course Generator (Optional)

If you want a head start, the AI Course Generator can build an entire course draft from a topic prompt. It uses AI to research the subject, write lesson content, generate quizzes, find relevant videos, and even create a cover image.

You can then edit, reshape, and add your own expertise on top of the generated draft. This is ideal for getting a solid first draft in minutes instead of starting from scratch.

The AI Generator is available on paid plans (Innovator and Visionary).

Step 4: Set Your Price

AI Horizons courses are sold as monthly subscriptions — learners pay to access your course each month. You set the price. There's no minimum or maximum, though courses in the $9–$29/month range tend to see the best conversion.

You can also:

  • Offer a 7-day free trial to lower the barrier to entry
  • Grant Visionary plan members free access to build visibility
  • Start with a free course to build your audience, then launch a paid follow-up

Step 5: Publish and Promote

Once your course is built and priced, hit publish. It goes live in the AI Horizons course catalog, visible to the platform's audience of AI learners actively looking for content.

For additional reach:

  • Share your course in relevant AI Horizons communities
  • Post about it in your own community (if you have one)
  • Use Post Studio to create visual announcement posts
  • Link to it from your creator profile

What You Earn

For every active subscriber to your course, you earn 80% of the monthly subscription price. Payments are processed through Stripe and transferred to your connected account on a rolling basis.

A course with 50 subscribers at $15/month generates $600/month in revenue, $480 of which goes to you after the platform fee.

The Right Course to Build First

The highest-converting courses on AI Horizons are:

  • Specific and practical ("Prompt Engineering for Marketing Teams" over "Introduction to AI")
  • Built around outcomes learners can achieve ("Build a working chatbot in 5 lessons")
  • Appropriately scoped — a focused 8-lesson course often outperforms an unfocused 20-lesson one

Start building on any paid plan. The 7-day free trial gives you time to explore Course Studio before committing.

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